Hello and Happy Monday, c’mon!!!
Today we start with new sections on the blog. We will not
only post our Love Lova collection, but we will also talk about other interesting
and nice stuff from now on!
Today’s chosen dress is “Carla”, from our new Spring Summer 2013 collection. This is a lovely dress
perfect for any day-time occasion if chosen in this color and also a perfect
wear for night-time events if chosen in black for instance. Colors available: pale pink (as seen in
picture), coral, mint green, stone, black or white.
Get this LOVE LOVA here - Free Delivery
Today’s topic: Hair care – I.C.O.N.'s Initiative: Cure for a cause
I truly think the cause I talk about below is such a great one and also one that may touch so many of us.
'Cure' is the first product I.C.O.N. has created that not
only works for tired, dry, frizzy and "sick” hair, but also helps in the fight
against cancer. Since 2007 I.C.O.N. allocates part of ‘Cure’ profits to the American "Stop
Cancer" research association:
Jorge Rubin, founder and co-owner of ICON: "ICON is
firmly committed to the fight against cancer for several years. We support and
encourage research by donating a percentage of sales of 'Cure' to Stop Cancer
Research Association.”
I find these products not only to have a great cause worth
fighting for but also a great range of high quality products. I believe that the
I.C.O.N full catalog really works!
Several magazines (Marie Claire, Axels Hotel Magazine, Chic Magazine, etc) have now spotted these great range of hair products:
"It may sound clichéd, but this one is personal. Cure may have been the first product ever created for I.C.O.N., largely to cure my curly, unruly hair. But it has come to mean so much more. Today, I.C.O.N. uses this unique, lightweight, leave-in replenisher to cure tired damaged hair, but perhaps more importantly, to help raise money to cure cancer. Why? My sister was recently diagnosed with breast cancer; years ago I lost my mother to the disease. And I have a daughter. Finding a cure has become our cause. This revolutionary spray helps. A percentage of each sale is donated to cancer research foundations" . Chiara Scudieri
- Cures dry, damaged, unruly hair
- Acts as a leave-in, lightweight replenisher
- Restores lost moisture and rebuilds strength
- Detangles and repairs hair’s structure
- Bathes hair with silky texture
- Contains a unique cream-to-mist technology
- Adds manageability and slip while styling
Love,
Carmen Clara M. D. - LOVE LOVA UK
Carmen Clara M. D. - LOVE LOVA UK